Elena Rasa is the chief underwriting officer of Zurich Italy, looking after actuarial, underwriting and product development. She is responsible for commercial insurance, retail all lines and direct business. Rasa joined the Generali Group in 2013 as head of global P&C, responsible for pricing and underwriting activities in retail and SME business. She has over 20 years’ experience in the insurance sector. From 2009 to 2012, she was deputy head of pricing and underwriting for the Allianz Group, based in Munich. Within this capacity, she was also the head of technical area in Genialloyd (a direct company of Allianz Italy).