With more than two decades of experience in the insurance industry in various positions, Martin Pluschke is familiar with all areas of the insurance industry, including field sales and direct insurance. Before he was in charge of the digitisation strategy of Nürnberger, Pluschke established the independent research & development activities of Ergo Group with Axel Springer Plug & Play in Berlin and Startupbootcamp in London, so he is also familiar with the insurtech ecosystem. Nürnberger is an independent insurance and financial services company, concentrating on the German-speaking market and cooperating with European partners. With gross premiums written of some €3.5 billion in the financial year 2015, Nürnberger ranks as one of the major German primary insurance companies.